About us

Sarah Williams founded Societe Real Estate to fill a highly personalized niche in the residential marketplace.

0+Years of NYC market expertise
0Dedicated advisors
0Markets served
Our story

Traditional values, exceptional care, and proven market strategy — guided by Sarah Williams.

  1. 2010s

    New York foundation

    Sarah Williams builds a reputation in New York City luxury residential brokerage with a focus on confidentiality and client care.

  2. 2020s

    South Florida expansion

    Societe opens its Miami Beach presence at 1815 Purdy Avenue while maintaining the New York office at 445 Park Avenue.

  3. Today

    Curated post-closing experience

    Societe couples real estate expertise with design partnerships and white-glove transition support for national and international clients.

Sarah Williams, Founder of Societe Real Estate

Sarah Williams founded Societe Real Estate to fill a highly personalized, people-first niche in the residential housing marketplace. Societe specializes in the acquisition, sale, and curated post-closing transition experience of the finest properties between New York City and South Florida.

The company is built on guiding principles that reflect traditional values, exceptional levels of care, proven market strategy, confidentiality, and ultimately — sales.

Our team

Portrait of Sarah Williams

Sarah Williams

Founder | Broker

Award-winning broker guiding luxury acquisitions across New York City, South Florida, and the Hamptons.

Luxury acquisitionsConfidential salesDesign-led homes
Portrait of Ginette Behar

Ginette Behar

Realtor®

A fierce advocate for buyers and sellers across New York and Miami with deep local market knowledge.

Buyer representationMiami relocationsFirst-time buyers